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Wonsik Cho

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Call of Duty: Veteruns 100k

The Call of Duty Endowment had just reached a major milestone - placing 100,000 veterans in high-paying jobs. To celebrate their latest achievement, we did what any other veteran charity would do - host a memorial day charity marathon but inside Call of Duty.

AD Matias Cachiquis

CW Wonsik Cho

Philadelphia Cream Cheese: Feeladelphia

Philadelphia Cream Cheese is full of tryptophan - an amino acid that has the power to boost our serotonin levels - AKA the happy hormones. That got us thinking, if Philly alone has the power to alter our feelings, what could it do if it was brought together with other foods that affect the brain in different ways?

AD Matias Cachiquis

CW Wonsik Cho

Bud Light: Battle of the Best

For the longest time, gamers have wondered, who’s the best overall gamer in the world? The best at multiple games with multiple skillsets? To answer that question for the millions of gamers worldwide, Bud Light Seltzer is hosting the biggest Esports event in the history of gaming, “Battle Of The Best”.

AD Sofia Rosell

CW Wonsik Cho

Cerveza Patagonia: The Great Indoors

Cerveza Patagonia fans love the outdoors. So, at a moment when they couldn’t be where they love the most, Cerveza Patagonia, a brand that champions the restorative feeling of the outdoors and plants a tree for every case of beer sold, brought the outdoors, in.

AD Sofia Rosell, Jose Ramirez

CW Wonsik Cho, Jeff Schermer

Popeyes: Winner Winner Chicken Dinner

When we heard that a contestant in Family Feud hilariously missed out on $10,000 because she had mistaken Popeyes the Sailor Man for Popeyes Louisiana Kitchen, we had to step up and do her right, all the while proving to the world that Popeyes = Chicken.

AD Sofia Rosell

CW Wonsik Cho

Cerveza Patagonia: Hug a Tree

Studies were showing that people were feeling depressed and lonely during the height of the pandemic.

Researches also showed that hugging a tree releases oxytocin - your happy hormones.

So, Cerveza Patagonia, a brand that champions the restorative feelings of outdoors by planting a tree for every case of beer we sell, had a simple solution.

Hug a Tree

AD Sofia Rosell

CW Wonsik Cho

Cerveza Patagonia: Tree Insurance

Cerveza Patagonia, a beer that plants a tree for every case sold, wanted an idea for Floridians during the summer.

Well, as a Floridian myself, I know too well that every June to November, every Floridians battle the hurricane season. When a hurricane sweeps through and leaves damage behind, traditional insurance coverage will look at trees as part of the problem. Thus, under many different insurance policies, fallen trees are something to remove, not replace nor reimburse. Until now.

Tree Insurance

AD Sofia Rosell

CW Wonsik Cho

Burger King: Big Mac vs. Big Mac

How can Burger King prove that flamed grilled burgers are tastier than that of McDonald’s? By flame grilling the competition! Welcome to Big Mac vs Big Mac - a taste between a regular Big Mac and the Best Big Mac that money can’t buy.

Awards

Gold Clio x1

D&AD Pencil x1 

AD Daniel Pujol

CW Domingo Angellini, Tina Assadpour, Wonsik Cho

Philadelphia: Crumbles

Call of Duty: Veteruns 100k

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Philadelphia Cream Cheese: Feeladelphia

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Bud Light: Battle of the Best

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Cerveza Patagonia: The Great Indoors

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Popeyes: Winner Winner Chicken Dinner

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Winner Winner Chicken Dinner

Cerveza Patagonia: Hug a Tree

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Hug A Tree

Cerveza Patagonia: Tree Insurance

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Burger King: Big Mac vs. Big Mac

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Simplifying the Complex